How Social Media Management Can Ignite Your Business
It started based on the simple premise of "What Are You Doing?" and "What's On Your Mind?" and exploded into a worldwide phenomenon that continues to spread on a daily basis.
I'm talking about Social Media, and unless you've been hiding at your vacation home on Neptune, you've heard about or been on one of these networks.
Sites like Twitter, Facebook, YouTube, Linked In, Foursquare, Plaxo, MySpace, and hundreds of others have linked the world together and created communities for people to relax, interact, share, and gain insight. Thare are many social media management companies in UK.
Facebook alone is pushing 500 MILLION active users at the time of this article. If Facebook were a country, its population would be the 3rd highest in the WORLD, outnumbering the United States.
Social Media Covers More Ground Than You Think
Many people label Social Media as the sites I listed above. However, social sites go further than just your Facebook and Twitter account. Social Networking sites also consists of:
– Videos and Podcasting
– Customer Reviews
– Social Bookmarking Sites (Reddit, Digg, Delicious)
– Message Boards, Forums, Wikis
What is Social Media Management and Why Does Your Business Need It?
When the popularity of one medium grows and thrives, another one wanes and suffers. This is the case with many of the print mediums that used to effectively reach consumers.
The big yellow books, mailers, newspaper fliers, even TV and radio commercials have lost the ability to speak to their audience because Social Media, search engines, and blogs enable the consumer to gather information on their own watch. This is a huge removal from the interruption-based ad campaigns of yesterday, where companies shouted their message at a mass audience, hoping to turn a small percentage of that audience into paying customers.